The Word Cloud was launched at the Scottish Tourism Alliance October Conference, with Fergus Ewing MSP, Minister for Energy, Enterprise and Tourism, entering the first word on Wednesday 8 October 2014.
During the annual Scottish Tourism Week, which will run from 3-5 March 2015, industry will descend on Glasgow for six must-attend events over the course of three days and the final Scottish Tourism Week 2015 Word Cloud will be revealed. Wild Scotland are members of the STA and as such any Wild Scotland members wishing to purchase a ticket are eligible for discounted member prices.
So why not get involved and tell the world what Scotland means to you? Simply tweet your word along with the hashtag #onewordScotland.